Those with an active lifestyle – from trail running to skiing to fly fishing – demand a lot from their clothing and gear. And Patagonia keeps its promises, according to a new poll.
The private chain finished first among all retailers in the Axios Harris survey 2021 100 Reputation rankings, beating warehouse giant Costco and all of the other retailers included in the rankings. In fact, Patagonia ranked # 1 among the 100 companies, which span over a dozen industries.
Patagonia achieved the highest score in the “product / service” category. The retailer is known for making quality clothing and equipment backed by its “Foolproof guarantee”, Which allows you to return unsatisfactory items to the store where you purchased them – or directly to Patagonia – for repair, replacement or a refund.
You can even have wear damage repaired “at a reasonable cost,” Patagonia explains.
The retailer also received high marks for more intangible qualities, such as ethics. Patagonia is known for its environmental and social responsibility efforts.
As we reported, Patagonia is so popular that even the retailer’s second-hand clothing fetch a decent amount of money on consignment sites like ThredUp.
Patagonia itself gives you store credit for used clothing through the company’s take-back program.
The top 10 retailers according to the Axios Harris Poll 100 2021 reputation ranking, and their scores, are:
- Patagonia: 82.7
- Costco: 80.1
- REI: 79.9
- Ikea: 78.4
- Lowe’s: 78.3
- CVS: 78.2
- Target: 76.0
- The Home Depot: 75.4
- Walgreens: 75.3
- Best Buy: 75.2
Wondering how Amazon ranks? The online giant fell into the e-commerce category and scored lower than Costco’s 80.0.
The main e-commerce company was Chewy, who scored 80.9.
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For more shopping stories, check out “10 Clothes Buying Mistakes That Are Costing You”.
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